easyJet, the UK’s largest airline, today announced that following its recent trial at selected bases, passengers will be able to purchase Starbucks VIA Ready Brew on all flights across its European network.

From today, all easyJet customers will be able to purchase a great cup of Starbucks coffee whilst on-the-go. Starbucks VIA Ready Brew is naturally roasted coffee, with no by-products giving coffee lovers the rich flavour they expect from brewed Starbucks coffee, in an instant. The convenient packet of micro-ground beans makes coffee on-the-go a simple and delicious experience. Starbucks VIA is Shared Planet verified, meaning that the coffee comes from farmers and suppliers who follow the company’s exacting sourcing guidelines.

Rob Pickering , easyJet’s Head of In-Flight, said: “We are delighted by the feedback we have received from our passengers over the past few months, and are pleased to roll out this product to all flights across our network. This is a significant step forward for the easyJet in-flight Product and we are proud to be the first European airline to serve such a premium coffee brand as Starbucks, which will ensure that our passengers will never need to be without great coffee or hot drinks.”

Darcy Willson-Rymer, managing director of Starbucks UK and Ireland, added: “With Starbucks VIA you can enjoy the same high-quality coffee you’d find in a Starbucks store – anytime, anywhere. Offering Starbucks VIA to easyJet passengers means that we can give new and existing Starbucks customers the chance to experience great quality coffee whilst travelling.”

Starbucks VIA Ready Brew is available in rich Italian Roast or nutty Colombia. In addition to this, easyJet customers will also be able to purchase a selection of four Tazo teas (English Breakfast, Earl Grey, Refresh and Passion varieties) and Starbucks Gourmet Hot Cocoa.

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Notes to editor:

For more information contact Andrew McConnell in the easyJet press office:

press.office@easyjet.com or call Tel: 01582 525252

or

Starbucks Press Office

Tel: +44 +208 834 5400

ukpressoffice@starbucks.com

About easyJet:

easyJet is Europe's leading low-fares airline, currently operating 182 aircraft on 500 routes, to 117 airports in 28 countries. easyJet carried over 46 million passengers in the past 12 months.

easyJet flies to: Aberdeen, Agadir, Ajaccio, Alicante, Almeria, Amsterdam, Antalya, Asturias, Athens, Barcelona, Bari, Basel, Bastia, Belfast, Belfast City, Berlin, Biarritz, Bilbao, Birmingham, Bodrum, Bordeaux, Bournemouth, Brindisi, Bristol, Brussels, Bucharest, Budapest, Casablanca, Catania, Cagliari, Cologne, Copenhagen, Corfu, Chania, Dalaman, Doncaster, Dortmund, Dubrovnik, Dusseldorf, Edinburgh, Faro, Fuerteventura, Geneva, Gibraltar, Glasgow, Gran Canaria, Grenoble, Hamburg, Helsinki, Heraklion, Hurghada, Ibiza, Innsbruck, Inverness, Istanbul, Jersey, Kos, Krakow, Lamezia Terme, Larnaca, Lanzarote, La Rochelle, Lisbon, Liverpool, Ljubljana, London Gatwick, London Luton, London Stansted, Lyon, Madeira, Madrid, Mahon, Malaga, Malta, Manchester, Marrakech, Marseille, Milan Linate, Milan Malpensa, Montpellier, Munich, Murcia, Mykonos, Nantes, Naples, Newcastle, Nice, Olbia, Palermo, Palma, Paphos, Paris Charles de Gaulle, Paris Orly, Pisa, Porto, Prague, Rhodes, Rome, Salzburg, Santorini, Sharm El Sheik, Sofia, Split, Stockholm, Tangier, Tallinn, Tel Aviv, Tenerife, Thessaloniki, Toulouse, Turin, Valencia, Venice, Vienna, Zakynthos, Zurich.

About Starbucks:
Since 1971, Starbucks Coffee Company has been committed to ethically sourcing and roasting the highest quality arabica coffee in the world. Today, with stores around the globe, the company is the premier roaster and retailer of specialty coffee in the world. Through our unwavering commitment to excellence and our guiding principles, we bring the unique Starbucks Experience to life for every customer through every cup. To share in the experience, please visit us in our stores or online at www.starbucks.com.