Business Model

Creating Value Through

CUSTOMER

CAPITAL
EFFICIENCY

COST
EFFICIENCY

PRODUCT PRICE
AND DISTRIBUTION

SCALE
AND GROWTH

NETWORK
AND SCHEDULE

We deliver our purpose by leveraging the low-cost airline business model with network and service differentiation.

Low-Cost Operations

Customer

Standard low cost model
  • Standardised products to meet the needs of individuals.
easyJet differentiation
  • Leading customer app which improves the overall experience from booking to check-in to reaching the aircraft, often without the need for human interaction.
  • Warm welcome and personal service to get customers to their destination on time.
  • Disruption management self- service tool (SSDM) makes it easier for customers to make changes when disruption does occur.